In any business, the most important thing is to bring the customer and what comes after this is to maintain them. If these customers are not handled properly, they will lose. Any customer that you lose is an opportunity for your competitors. You can not afford to lose the clients. That is why holding those clients is even more crucial when you are doing an online business because the internet is an open market full of competitors and opportunities. One of the most authentic ways to keep a good relationship with your clients is to keep yourself engaged with them. This engagement with clients will make sure they are ok with your services, or if they are facing any problem, then you could solve it actively. You need to develop a strategy to make the customers happy and handle them well online.
MS Dynamics CRM
MS Dynamics CRM, is one of the power tools that are used to handle the client online. You can easily see the work activity and the status of the client there. You can do bulk action on clients. You can have all the records of client information and all the projects in one place. You can provide customer support there online. Clients can raise the tickets for their queries, and some from the company can resolve the ticket. All the invoices and tasks are in the same place.
Build a group or a community:
There are several ways to handle clients online, but one of the easiest ways is to form a community or a group to keep them engaged. There are many forums available that provide the facility for grouping and client engagement. When there are such community engagement that is beneficial for clients and the company as well, you can create Facebook groups, linked-in groups or groups on the teams. We do not recommend the WhatsApp group because that does not sound professional. Other than that, Whatsapp is used for interacting with friends and family, and when the official stuff is messed up in WhatsApp, it creates a lot of disturbance, and the phone keeps ringing all the time.
Emails:
You should drop a greeting email to your customers more often to make them feel that you value your customers and you remember them. But do not send the emails more often because the customers will get bored and may block you. You can send them promotions and discount alerts if there are any.
Make it straightforward for them to speak to you:
If you have a website, make sure there is a contact form. Clients could come to your website, fill in the form and raise their concern. Make sure they have your company customer support email and contact number. They will contact you as they feel convenient either on a call or by email. Even if someone wants to visit your office, make sure your address is available to the client. That will make you and your services reliable because they know where their money is going and from where they are getting all the services.
Empower your employees:
Sometimes the employees delay the clients just because they do not have proper authority. If they have the authority, they will help the client on the go. Otherwise, they must ask the client to wait until they get approvals.
Clients never want to face delays in their services, which is why the agents should be empowered to take the decision to facilitate the client by keeping in view the company policies.
Celebrate together:
Let’s suppose your company achieved a milestone, and it is time to celebrate. You should engage your clients in this celebration as well. Do not forget them. Because if you think deeply, it is the clients that are the backbone of any achievement. If you can not do the gathering, you should send a thank you message or an email to them.
Get the feedback:
One of the most important things for online client handling is to collect customer feedback. This will let you know where the client is happy with you and where the gaps are that you can improve. Without feedback, a company can not elevate their performance
Host a webinar:
You should host some webinars to educate clients on the different services of your company. Other than that, if there is some new technology or service, introduce that to your clients in a webinar that they can attend from anywhere and anytime.
These are some of the many ways how you can handle your clients online. The only thing to remember is to be swift to respond to them on any of the online channels. Whether it is on CRM, social media groups, email, contact number or customer services number. Quicker the response will be happier the client will.